Boston Beer Company (SAM): are the analysts right?

Boston Beer Company · Consumer Staples · ref. ETF XLP · 61 calls · price $182.71
What the company does: The Boston Beer Company, Inc. produit et vend des boissons alcoolisées principalement aux États-Unis.
📈 1-year price
$183.16-7.7% over range
Jul 8, 25low $161.08 · high $260.05Jul 7, 26
📏 Click 2 points (left → right) to measure the change · click again to clear.
SellBuy
Hold
0% recommend buying · 7 analysts

🎯 Analyst price target on SAM

High target · 2 analysts$250+36.8%
Median target · 7 analysts$240+31.4%
Low target · 2 analysts$210+14.9%
Current price$182.71

🗳️ The analyst consensus

Analyst breakdown · 7 (6 months)
Strong Buy0%
Buy0%
Hold100%
Sell0%
Strong Sell0%

✅ Historical analyst reliability on SAM

Most reliable analysts on SAM (% profitable · 365j · ≥2 calls)
Citigroup 50% -0.6% 2
UBS 11% -47.0% 9
Roth MKM 0% -19.0% 3
Piper Sandler 0% -28.4% 3

📊 What $1,000 invested in Boston Beer Company would be worth

In short — $1,000 invested in Boston Beer Company 10 years ago would be worth $877 today, i.e. -1%/yr on average. Best year: 2020 (+163%), worst: 2021 (-49%). Price performance, excluding dividends.

If I'd invested $1,000 in Boston Beer Company

InvestmentWorth todayGain
1 years ago$590-41%
3 years ago$537-46%
5 years ago$178-82%
10 years ago$877-12%
since inception (1995)$7,454+645%

Return by year (Boston Beer Company)

YearReturn$1,000 invested at year start
2026 (YTD)-9%$907 (-9%)
2025-35%$590 (-41%)
2024-13%$512 (-49%)
2023+5%$537 (-46%)
2022-35%$350 (-65%)
2021-49%$178 (-82%)
2020+163%$469 (-53%)
2019+57%$735 (-26%)
2018+26%$926 (-7%)
2017+13%$1,042 (+4%)
2016-16%$877 (-12%)
⚠️ Past performance, not predictive nor advice. Prices in $, excluding dividends. Yahoo Finance data.

🔎 Detailed analyses

👥 Analysts & forecasts📊 Returns & performance
📈 Fundamentals, technical momentum and live news will show here on the final site (loaded live from the same origin as the API).

📋 All analyst calls on SAM

■ Equal-Weight neutral · not a buy · 🎯$220
Price at call : $203.01 — gap to target +8%
Today : $182.71 — gap to target +20%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 63.5% · +21.5% (63 calls)
in progress (365j)
matures : May 6, 27
Bernstein
May 5, 26
■ Market Perform neutral · not a buy · 🎯$210
Price at call : $206.36 — gap to target +2%
Today : $182.71 — gap to target +15%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 60% · -8.7% (5 calls)
in progress (365j)
matures : May 5, 27
Citigroup
May 4, 26
■ Neutral neutral · not a buy · 🎯$250
Price at call : $206.25 — gap to target +21%
Today : $182.71 — gap to target +37%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : May 4, 27
UBS
May 1, 26
■ Neutral neutral · not a buy · 🎯$245
Price at call : $207.17 — gap to target +18%
Today : $182.71 — gap to target +34%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : May 1, 27
RBC Capital
May 1, 26
■ Sector Perform neutral · not a buy · 🎯$242
Price at call : $207.17 — gap to target +17%
Today : $182.71 — gap to target +32%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 25% · -11.2% (24 calls)
in progress (365j)
matures : May 1, 27
■ In-Line neutral · not a buy · 🎯$240
Price at call : $207.17 — gap to target +16%
Today : $182.71 — gap to target +31%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 28.6% · -29.1% (21 calls)
in progress (365j)
matures : May 1, 27
Citigroup
Apr 15, 26
■ Neutral neutral · not a buy · 🎯$270
Price at call : $244.52 — gap to target +10%
Today : $182.71 — gap to target +48%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Apr 15, 27
UBS
Apr 7, 26
■ Neutral neutral · not a buy · 🎯$250
Price at call : $250.59 — gap to target -0%
Today : $182.71 — gap to target +37%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Apr 7, 27
Deutsche Bank
Mar 30, 26
■ Hold neutral · not a buy · 🎯$211
Price at call : $230.4 — gap to target -8%
Today : $182.71 — gap to target +15%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 70.5% · +14.2% (44 calls)
in progress (365j)
matures : Mar 30, 27
UBS
Feb 26, 26
■ Neutral neutral · not a buy · 🎯$230
Price at call : $226.78 — gap to target +1%
Today : $182.71 — gap to target +26%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Feb 26, 27
Citigroup
Feb 25, 26
■ Neutral neutral · not a buy · 🎯$230
Price at call : $225.58 — gap to target +2%
Today : $182.71 — gap to target +26%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Feb 25, 27
■ Equal-Weight neutral · not a buy · 🎯$235
Price at call : $225.58 — gap to target +4%
Today : $182.71 — gap to target +29%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 63.5% · +21.5% (63 calls)
in progress (365j)
matures : Feb 25, 27
UBS
Jan 14, 26
■ Neutral neutral · not a buy · 🎯$234
Price at call : $216.08 — gap to target +8%
Today : $182.71 — gap to target +28%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Jan 14, 27
Citigroup
Dec 17, 25
■ Neutral neutral · not a buy · 🎯$220
Price at call : $198.83 — gap to target +11%
Today : $182.71 — gap to target +20%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Dec 17, 26
Piper Sandler
Nov 21, 25
■ Neutral neutral · not a buy · 🎯$220
Price at call : $192.53 — gap to target +14%
Today : $182.71 — gap to target +20%
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
in progress (365j)
matures : Nov 21, 26
UBS
Oct 24, 25
■ Neutral neutral · not a buy · 🎯$246
Price at call : $227.52 — gap to target +8%
Today : $182.71 — gap to target +35%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Oct 24, 26
UBS
Oct 8, 25
■ Neutral neutral · not a buy · 🎯$230
Price at call : $226.54 — gap to target +2%
Today : $182.71 — gap to target +26%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Oct 8, 26
Citigroup
Oct 6, 25
■ Neutral neutral · not a buy · 🎯$235
Price at call : $217.31 — gap to target +8%
Today : $182.71 — gap to target +29%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Oct 6, 26
Jefferies
Sep 30, 25
■ Hold neutral · not a buy · 🎯$225
Price at call : $211.42 — gap to target +6%
Today : $182.71 — gap to target +23%
🎯 on SAM : 0% (1 call matured) · 📊 on Cons. staples : 40.4% · -3.4% (47 calls)
in progress (365j)
matures : Sep 30, 26
■ In-Line neutral · not a buy · 🎯$250
Price at call : $208.2 — gap to target +20%
Today : $182.71 — gap to target +37%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 28.6% · -29.1% (21 calls)
in progress (365j)
matures : Jul 25, 26
■ Equal-Weight neutral · not a buy · 🎯$245
Price at call : $215 — gap to target +14%
Today : $182.71 — gap to target +34%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 63.5% · +21.5% (63 calls)
in progress (365j)
matures : Jul 25, 26
UBS
Jul 17, 25
■ Neutral neutral · not a buy · 🎯$214
Price at call : $192.24 — gap to target +11%
Today : $182.71 — gap to target +17%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Jul 17, 26
Citigroup
Jul 15, 25
▲ Buy · 🎯$230
Price at call : $192.24 — upside +20%
Today : $182.71 — upside +26%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Jul 15, 26
Bernstein
Jul 9, 25
■ Market Perform neutral · not a buy · 🎯$230
Price at call : $193.89 — gap to target +19%
Today : $182.71 — gap to target +26%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 60% · -8.7% (5 calls)
in progress (365j)
matures : Jul 9, 26
Goldman Sachs
Jun 23, 25
▼ Sell · 🎯$187
Price at call : $196.79 — upside -5%
Today : $182.71 — upside +2%
Expected -5% · Actual -7% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 100% (1 call matured) · 📊 on Cons. staples : 61.5% · +16.9% (39 calls)
+7.1%
stock -7% · XLP +4%
Needham
Apr 25, 25
■ Hold neutral · not a buy
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 45.5% · +22.7% (11 calls)
in progress (365j)
matures : Apr 25, 26
RBC Capital
Apr 22, 25
■ Sector Perform neutral · not a buy · 🎯$279
Price at call : $245.42 — gap to target +14%
Today : $182.71 — gap to target +53%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 25% · -11.2% (24 calls)
in progress (365j)
matures : Apr 22, 26
UBS
Apr 17, 25
■ Neutral neutral · not a buy · 🎯$279
Price at call : $238.82 — gap to target +17%
Today : $182.71 — gap to target +53%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Apr 17, 26
Piper Sandler
Apr 17, 25
■ Neutral neutral · not a buy · 🎯$230
Price at call : $239.36 — gap to target -4%
Today : $182.71 — gap to target +26%
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
in progress (365j)
matures : Apr 17, 26
Citigroup
Apr 14, 25
▲ Buy · 🎯$285
Price at call : $242.97 — upside +17%
Today : $182.71 — upside +56%
Expected +17% · Actual +1% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
+0.6%
stock +1% · XLP +0%
Citigroup
Mar 20, 25
▲ Buy · 🎯$280
Price at call : $227.51 — upside +23%
Today : $182.71 — upside +53%
Expected +23% · Actual -2% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
-1.9%
stock -2% · XLP +2%
Piper Sandler
Feb 26, 25
■ Neutral neutral · not a buy · 🎯$240
Price at call : $244.04 — gap to target -2%
Today : $182.71 — gap to target +31%
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
in progress (365j)
matures : Feb 26, 26
Roth MKM
Feb 26, 25
▲ Buy · 🎯$349
Price at call : $244.04 — upside +43%
Today : $182.71 — upside +91%
Expected +43% · Actual -7% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 unranked overall
-7.1%
stock -7% · XLP +10%
■ Equal-Weight neutral · not a buy · 🎯$270
Price at call : $244.04 — gap to target +11%
Today : $182.71 — gap to target +48%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 63.5% · +21.5% (63 calls)
in progress (365j)
matures : Feb 26, 26
Piper Sandler
Jan 23, 25
■ Neutral neutral · not a buy · 🎯$275
Price at call : $244.68 — gap to target +12%
Today : $182.71 — gap to target +51%
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
in progress (365j)
matures : Jan 23, 26
UBS
Jan 16, 25
■ Neutral neutral · not a buy · 🎯$290
Price at call : $252.43 — gap to target +15%
Today : $182.71 — gap to target +59%
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
in progress (365j)
matures : Jan 16, 26
Citigroup
Jan 15, 25
■ Neutral neutral · not a buy · 🎯$290
Price at call : $252.74 — gap to target +15%
Today : $182.71 — gap to target +59%
🎯 on SAM : 50% (2 calls matureds) · 📊 on Cons. staples : 57.4% · +6.3% (47 calls)
in progress (365j)
matures : Jan 15, 26
Needham
Dec 6, 24
■ Hold neutral · not a buy
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 45.5% · +22.7% (11 calls)
in progress (365j)
matures : Dec 6, 25
RBC Capital
Oct 25, 24
■ Sector Perform neutral · not a buy · 🎯$318
Price at call : $304.33 — gap to target +4%
Today : $182.71 — gap to target +74%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 25% · -11.2% (24 calls)
in progress (365j)
matures : Oct 25, 25
Piper Sandler
Oct 25, 24
▲ Overweight · 🎯$330
Price at call : $304.33 — upside +8%
Today : $182.71 — upside +81%
Expected +8% · Actual -25% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
-25.2%
stock -25% · XLP -2%
Jefferies
Oct 25, 24
■ Hold neutral · not a buy · 🎯$325
Price at call : $295.96 — gap to target +10%
Today : $182.71 — gap to target +78%
🎯 on SAM : 0% (1 call matured) · 📊 on Cons. staples : 40.4% · -3.4% (47 calls)
in progress (365j)
matures : Oct 25, 25
Roth MKM
Oct 23, 24
▲ Buy · 🎯$389
Price at call : $301.88 — upside +29%
Today : $182.71 — upside +113%
Expected +29% · Actual -23% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 unranked overall
-23.3%
stock -23% · XLP -3%
Roth MKM
Jul 26, 24
▲ Buy · 🎯$389
Price at call : $283.71 — upside +37%
Today : $182.71 — upside +113%
Expected +37% · Actual -27% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 unranked overall
-26.6%
stock -27% · XLP +3%
RBC Capital
Jul 26, 24
■ Sector Perform neutral · not a buy · 🎯$318
Price at call : $283.71 — gap to target +12%
Today : $182.71 — gap to target +74%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 25% · -11.2% (24 calls)
in progress (365j)
matures : Jul 26, 25
Piper Sandler
Jul 26, 24
▲ Overweight · 🎯$325
Price at call : $283.71 — upside +15%
Today : $182.71 — upside +78%
Expected +15% · Actual -27% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
-26.6%
stock -27% · XLP +3%
Deutsche Bank
Jul 17, 24
■ Hold neutral · not a buy · 🎯$283
Price at call : $280.75 — gap to target +1%
Today : $182.71 — gap to target +55%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 70.5% · +14.2% (44 calls)
in progress (365j)
matures : Jul 17, 25
Piper Sandler
Jul 12, 24
▲ Overweight · 🎯$344
Price at call : $288.27 — upside +19%
Today : $182.71 — upside +88%
Expected +19% · Actual -33% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (3 calls matureds) · 📊 on Cons. staples : 42.7% · +6.9% (75 calls)
-33.4%
stock -33% · XLP +4%
■ Equal-Weight neutral · not a buy · 🎯$290
Price at call : $301.91 — gap to target -4%
Today : $182.71 — gap to target +59%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 63.5% · +21.5% (63 calls)
in progress (365j)
matures : Jun 5, 25
Jefferies
May 14, 24
▲ Buy · 🎯$360
Price at call : $284.78 — upside +26%
Today : $182.71 — upside +97%
Expected +26% · Actual -16% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 0% (1 call matured) · 📊 on Cons. staples : 40.4% · -3.4% (47 calls)
-16.4%
stock -16% · XLP +3%
■ Hold neutral · not a buy · 🎯$273
Price at call : $281.64 — gap to target -3%
Today : $182.71 — gap to target +49%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 70.5% · +14.2% (44 calls)
in progress (365j)
matures : May 8, 25
Bernstein
Jan 16, 24
■ Market Perform neutral · not a buy · 🎯$335
Price at call : $358.83 — gap to target -7%
Today : $182.71 — gap to target +83%
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 60% · -8.7% (5 calls)
in progress (365j)
matures : Jan 15, 25
UBS
Feb 18, 21
▲ Buy · 🎯$1350
Price at call : $1113.13 — upside +21%
Today : $182.71 — upside +639%
Expected +21% · Actual -66% · Reason (≥ +15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-65.6%
stock -66% · XLP +16%
UBS
Dec 3, 19
▲ Buy · 🎯$440
Price at call : $383.91 — upside +15%
Today : $182.71 — upside +141%
Expected +15% · Actual +140% · Reason (≥ +15%) : ✓ Yes
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
+139.9%
stock +140% · XLP +8%
UBS
Jul 29, 19
▼ Sell · 🎯$305
Price at call : $391.11 — upside -22%
Today : $182.71 — upside +67%
Expected -22% · Actual +109% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-109.1%
stock +109% · XLP +4%
UBS
Dec 13, 18
▼ Sell · 🎯$228
Price at call : $269 — upside -15%
Today : $182.71 — upside +25%
Expected -15% · Actual +38% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-37.5%
stock +38% · XLP +13%
■ Neutral neutral · not a buy
🎯 on SAM : no call matured yet · 📊 on Cons. staples : 33.3% · +8.6% (6 calls)
in progress (365j)
matures : Apr 27, 17
UBS
Apr 29, 13
▼ Sell · 🎯$143
Price at call : $169.32 — upside -16%
Today : $182.71 — upside -22%
Expected -16% · Actual +45% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-45.3%
stock +45% · XLP +8%
UBS
Feb 21, 13
▼ Sell · 🎯$117
Price at call : $152.97 — upside -24%
Today : $182.71 — upside -36%
Expected -24% · Actual +52% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-52.1%
stock +52% · XLP +9%
UBS
Dec 13, 12
▼ Sell · 🎯$111
Price at call : $131.94 — upside -16%
Today : $182.71 — upside -39%
Expected -16% · Actual +70% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-69.8%
stock +70% · XLP +17%
UBS
Oct 1, 12
▼ Sell · 🎯$96
Price at call : $107.85 — upside -11%
Today : $182.71 — upside -47%
Expected -11% · Actual +125% · Reason (≤ −15%) : ✗ No
🎯 on SAM : 11% (9 calls matureds) · 📊 on Cons. staples : 51.8% · +3.3% (56 calls)
-125.3%
stock +125% · XLP +11%
JPI AI Analyst AI assistant · JPI Invest
Answers based on the tool’s data · not financial advice · full version (free)