Should I buy AppLovin (APP) stock or is it too late?
⭐ The most reliable of them, either direction: BTIG — 82% of its targets hit on this sector (67 calls tested). It aims for $408 (+31 %), call made on August 13, 2026, maturing on August 13, 2027 (15 d ago).
Firm-by-firm track record on AppLovin
| Firm | % right | Gain vs sector | Calls | Aims for |
|---|---|---|---|---|
| Wedbush | 100 % | +344.1 % | 9 | $610 +95% |
| Goldman Sachs | 80 % | +270.7 % | 10 | $465 +49% |
| Jefferies | 100 % | +190.8 % | 6 | $700 +124% |
| Oppenheimer | 86 % | +179.2 % | 14 | $660 +111% |
| BTIG | 92 % | +161.2 % | 12 | $408 +31% |
| B of A Securities | 57 % | +124.1 % | 7 | $400 +28% |
| Citigroup | 67 % | +115.3 % | 12 | $650 +108% |
| Wells Fargo | 71 % | +63.5 % | 7 | $325 +4% |
✅ Reasons to believe
- 71% of analysts rate it a buy (Buy consensus, 17 ratings) — a sign of market conviction.
- Median price target $520, i.e. +66% from the current price ($313).
- The most reliable firm on APP, Wedbush (100% hit rate, 9 scored calls), targets $610 (call made on August 6, 2026, maturing on August 6, 2027) (+95%) in its most recent call, and $640 (call made on February 12, 2026, maturing on February 12, 2027) (+105%) in the one coming due soonest.
- 10 analysts rated reliable (≥55% hit rate, beat their sector) are bullish on the stock.
⚠️ Reasons to hesitate
- The consensus is not unanimous: of 17 ratings, 5 are neutral.
- A 12-month target is not a guaranteed path: the price can fall in the meantime.
- Volatile stock: sharp swings — including steep drops — are part of its profile.
- No dividend: your return depends only on price appreciation.
The analyst consensus on APP
Median target $520 (+66%) · 17 ratings · Buy consensus
⚠️ Information, not investment advice. Past performance does not guarantee future results. Analyst targets on a ~12-month horizon.
Frequently asked questions
Should you invest in AppLovin now?
We won't decide for you. The facts: 71% of analysts rate it a buy, median target $520 (+66%), and Wedbush (most reliable on APP, 100%) targets $610. Weigh that against valuation (P/E ~24) and volatility. This is not personalized advice.
Is it too late to invest in AppLovin?
Not according to analysts: the median target ($520) is still +66% above the current price ($313) (most reliable on APP: Wedbush, 100%). The real question isn't "too late" but the price-to-value gap and risk. Not advice.
Is AppLovin still worth investing in?
It depends on the gap between the price ($313) and its estimated value: analysts target $520 on median (+66%), with 71% buys (most reliable on APP: Wedbush, 100%). Cross-check with their real reliability on APP and the cautions above. Information, not advice.
What's the main risk in buying APP?
The consensus is not unanimous: of 17 ratings, 5 are neutral.
→ Go deeper: the full AppLovin profile (consensus, analyst reliability, price target, performance).