Should I buy Academy Sports + Outdoors (ASO) stock or is it too late?

Academy Sports + Outdoors · Consumer Discretionary · price $43

See the full Academy Sports + Outdoors (ASO) profile

⭐ What the most reliable analysts say · those who beat their sector, targets replayed on real prices

⭐ The most reliable of them, either direction: UBS — 58% of its targets hit on this sector (157 calls tested). It aims for $55 (+29 %), call made on June 11, 2026, maturing on June 11, 2027 (78 d ago).

The 1 reliable analyst $55+29 %

The 9 other firms $59+38 %

How to read it: the 1 reliable firms are not filtered by optimism — 1 aim above the price, 0 below, hence their $55 median. “The 9 others” are the firms that don't pass our reliability filter on this sector.

Firm-by-firm track record on Academy Sports + Outdoors

Here the hit rate is measured <b>on this stock specifically</b> (matured targets replayed against real prices, minimum 5 calls tested) — the green block above measures reliability <b>across the whole sector</b>, which is the criterion behind JPI selections. “Aims for” = the firm's most recent target on this stock; “—” means it hasn't published one recently.

Firm	% right	Gain vs sector	Calls	Aims for
Stephens & Co.	60 %	+54.8 %	5	$78 +83%
JP Morgan	80 %	+24.8 %	10	$59 +38%
Loop Capital	44 %	+22.1 %	9	$65 +52%
Goldman Sachs	80 %	+11.6 %	5	$60 +41%
Evercore ISI Group	40 %	+6.9 %	10	$55 +29%
Wells Fargo	55 %	+5.4 %	11	$50 +17%
Telsey Advisory Group	48 %	-2.8 %	23	$65 +52%
Baird	62 %	-4.4 %	8	$60 +41%

In short — Should you invest in Academy Sports + Outdoors? Is it too late, still worth it? Analysts are split (40% buy, median target $57, i.e. +34%), and the most reliable on ASO targets even higher. But the stock is volatile, it pays virtually no dividend. We give you both sides, with the numbers — not advice.

✅ Reasons to believe

Median price target $57, i.e. +34% from the current price ($43).
The most reliable firm on ASO, JP Morgan (80% hit rate, 10 scored calls), targets $59 (call made on June 10, 2026, maturing on June 10, 2027) (+38%) in its most recent call, and $56 (call made on September 3, 2025, maturing on September 3, 2026) (+31%) in the one coming due soonest.

⚠️ Reasons to hesitate

The consensus is not unanimous: of 10 ratings, 6 are neutral.
A 12-month target is not a guaranteed path: the price can fall in the meantime.
Volatile stock: sharp swings — including steep drops — are part of its profile.
No dividend: your return depends only on price appreciation.

The analyst consensus on ASO

Median target $57 (+34%) · 10 ratings · Hold consensus

Strong Buy00%

Buy440%

Hold660%

Sell00%

Strong Sell00%

⚠️ Information, not investment advice. Past performance does not guarantee future results. Analyst targets on a ~12-month horizon.

Frequently asked questions

Should you invest in Academy Sports + Outdoors now?

We won't decide for you. The facts: 40% of analysts rate it a buy, median target $57 (+34%), and JP Morgan (most reliable on ASO, 80%) targets $59. Weigh that against valuation and volatility. This is not personalized advice.

Is it too late to invest in Academy Sports + Outdoors?

Not according to analysts: the median target ($57) is still +34% above the current price ($43) (most reliable on ASO: JP Morgan, 80%). The real question isn't "too late" but the price-to-value gap and risk. Not advice.

Is Academy Sports + Outdoors still worth investing in?

It depends on the gap between the price ($43) and its estimated value: analysts target $57 on median (+34%), with 40% buys (most reliable on ASO: JP Morgan, 80%). Cross-check with their real reliability on ASO and the cautions above. Information, not advice.

What's the main risk in buying ASO?

The consensus is not unanimous: of 10 ratings, 6 are neutral.

→ Go deeper: the full Academy Sports + Outdoors profile (consensus, analyst reliability, price target, performance).