Should I buy Equity Residential (EQR) stock or is it too late?

Equity Residential · Real Estate · price $64
Logo Equity ResidentialSee the full Equity Residential (EQR) profile
⭐ What the most reliable analysts say · those who beat their sector, targets replayed on real prices

⭐ The most reliable of them, either direction: Stifel64% of its targets hit on this sector (149 calls tested). It aims for $78.50 (+23 %), call made on August 20, 2026, maturing on August 20, 2027 (8 d ago).

The 1 reliable analyst $78.50+23 %
The 13 other firms $72+13 %
How to read it: the 1 reliable firms are not filtered by optimism — 1 aim above the price, 0 below, hence their $78.50 median. “The 13 others” are the firms that don't pass our reliability filter on this sector.

Firm-by-firm track record on Equity Residential

Here the hit rate is measured <b>on this stock specifically</b> (matured targets replayed against real prices, minimum 5 calls tested) — the green block above measures reliability <b>across the whole sector</b>, which is the criterion behind JPI selections. “Aims for” = the firm's most recent target on this stock; “—” means it hasn't published one recently.
Firm% rightGain vs sectorCallsAims for
UBS0 %0.0 %8$73 +15%
Mizuho0 %0.0 %11$70 +10%
BMO Capital0 %0.0 %5$74 +16%
Piper Sandler0 %0.0 %9$75 +18%
Truist Securities0 %0.0 %8$72 +13%
RBC Capital0 %0.0 %10$70 +10%
Barclays0 %-0.7 %10$76 +19%
Evercore ISI Group0 %-0.8 %8$72 +13%
In short — Should you invest in Equity Residential? Is it too late, still worth it? Analysts are split (36% buy, median target $72, i.e. +13%), and the most reliable on EQR targets even higher. We give you both sides, with the numbers — not advice.

✅ Reasons to believe

  • Median price target $72, i.e. +13% from the current price ($64).
  • The most reliable firm on EQR, UBS (0% hit rate, 8 scored calls), targets $73 (call made on May 14, 2026, maturing on May 14, 2027) (+15%) in its most recent call, and $68 (call made on November 10, 2025, maturing on November 10, 2026) (+7%) in the one coming due soonest.
  • Pays a dividend (4.1% yield) — regular income on top of potential upside.

⚠️ Reasons to hesitate

  • The consensus is not unanimous: of 14 ratings, 9 are neutral.
  • A 12-month target is not a guaranteed path: the price can fall in the meantime.

The analyst consensus on EQR

Median target $72 (+13%) · 14 ratings · Hold consensus

Strong Buy00%
Buy536%
Hold964%
Sell00%
Strong Sell00%

⚠️ Information, not investment advice. Past performance does not guarantee future results. Analyst targets on a ~12-month horizon.

Frequently asked questions

Should you invest in Equity Residential now?

We won't decide for you. The facts: 36% of analysts rate it a buy, median target $72 (+13%), and UBS (most reliable on EQR, 0%) targets $73. Weigh that against valuation (P/E ~29). This is not personalized advice.

Is it too late to invest in Equity Residential?

Not according to analysts: the median target ($72) is still +13% above the current price ($64) (most reliable on EQR: UBS, 0%). The real question isn't "too late" but the price-to-value gap and risk. Not advice.

Is Equity Residential still worth investing in?

It depends on the gap between the price ($64) and its estimated value: analysts target $72 on median (+13%), with 36% buys (most reliable on EQR: UBS, 0%). Cross-check with their real reliability on EQR and the cautions above. Information, not advice.

What's the main risk in buying EQR?

The consensus is not unanimous: of 14 ratings, 9 are neutral.

→ Go deeper: the full Equity Residential profile (consensus, analyst reliability, price target, performance).

JPI AI Analyst AI assistant · JPI Invest
Answers based on the tool’s data · not financial advice · full version (free)