Should I buy Pinterest (PINS) stock or is it too late?

Pinterest · Communication Services · price $23

⭐ What the most reliable analysts say · those who beat their sector, targets replayed on real prices

⭐ The most reliable of them, either direction: RBC Capital — 80% of its targets hit on this sector (20 calls tested). It aims for $25 (+9.3 %), call made on August 6, 2026, maturing on August 6, 2027 (22 d ago).

The 8 reliable analysts $27+18 %

The 13 other firms $30+31 %

How to read it: the 8 reliable firms are not filtered by optimism — 8 aim above the price, 0 below, hence their $27 median. “The 13 others” are the firms that don't pass our reliability filter on this sector.

Firm-by-firm track record on Pinterest

Here the hit rate is measured <b>on this stock specifically</b> (matured targets replayed against real prices, minimum 5 calls tested) — the green block above measures reliability <b>across the whole sector</b>, which is the criterion behind JPI selections. “Aims for” = the firm's most recent target on this stock; “—” means it hasn't published one recently.

Firm	% right	Gain vs sector	Calls	Aims for
Baird	60 %	+49.4 %	5	$24 +5%
Wedbush	36 %	+38.7 %	11	$24 +5%
Wells Fargo	57 %	+27.3 %	14	$31 +35%
RBC Capital	60 %	+19.9 %	10	$25 +9%
Citigroup	40 %	+3.1 %	10	$27 +18%
UBS	43 %	+1.9 %	7	$33 +44%
Piper Sandler	46 %	+1.7 %	13	$26 +14%
Evercore ISI Group	60 %	+0.8 %	5	$29 +27%

In short — Should you invest in Pinterest? Is it too late, still worth it? Analysts are split (52% buy, median target $29, i.e. +27%), and the most reliable on PINS targets even higher. But the stock is volatile, it pays virtually no dividend. We give you both sides, with the numbers — not advice.

✅ Reasons to believe

Median price target $29, i.e. +27% from the current price ($23).
The most reliable firm on PINS, DA Davidson (100% hit rate, 3 scored calls), targets $27 (call made on August 6, 2026, maturing on August 6, 2027) (+18%) in its most recent call, and $26 (call made on July 8, 2026, maturing on July 8, 2027) (+14%) in the one coming due soonest.

⚠️ Reasons to hesitate

The consensus is not unanimous: of 23 ratings, 11 are neutral.
A 12-month target is not a guaranteed path: the price can fall in the meantime.
Volatile stock: sharp swings — including steep drops — are part of its profile.
No dividend: your return depends only on price appreciation.

The analyst consensus on PINS

Median target $29 (+27%) · 23 ratings · Buy consensus

Strong Buy00%

Buy1252%

Hold1148%

Sell00%

Strong Sell00%

⚠️ Information, not investment advice. Past performance does not guarantee future results. Analyst targets on a ~12-month horizon.

Frequently asked questions

Should you invest in Pinterest now?

We won't decide for you. The facts: 52% of analysts rate it a buy, median target $29 (+27%), and DA Davidson (most reliable on PINS, 100%) targets $27. Weigh that against valuation and volatility. This is not personalized advice.

Is it too late to invest in Pinterest?

Not according to analysts: the median target ($29) is still +27% above the current price ($23) (most reliable on PINS: DA Davidson, 100%). The real question isn't "too late" but the price-to-value gap and risk. Not advice.

Is Pinterest still worth investing in?

It depends on the gap between the price ($23) and its estimated value: analysts target $29 on median (+27%), with 52% buys (most reliable on PINS: DA Davidson, 100%). Cross-check with their real reliability on PINS and the cautions above. Information, not advice.

What's the main risk in buying PINS?

The consensus is not unanimous: of 23 ratings, 11 are neutral.

→ Go deeper: the full Pinterest profile (consensus, analyst reliability, price target, performance).