Should I buy U.S. Bancorp (USB) stock or is it too late?

U.S. Bancorp · Financials · price $57

⭐ What the most reliable analysts say · those who beat their sector, targets replayed on real prices

⭐ The most reliable of them, either direction: DA Davidson — 87% of its targets hit on this sector (46 calls tested). It aims for $74 (+30 %), call made on July 18, 2026, maturing on July 18, 2027 (88 d ago).

The 14 reliable analysts $68+20 %

The 2 other firms $71+25 %

How to read it: the 14 reliable firms are not filtered by optimism — 14 aim above the price, 0 below, hence their $68 median. “The 2 others” are the firms that don't pass our reliability filter on this sector.

Firm-by-firm track record on U.S. Bancorp

Here the hit rate is measured <b>on this stock specifically</b> (matured targets replayed against real prices, minimum 5 calls tested) — the green block above measures reliability <b>across the whole sector</b>, which is the criterion behind JPI selections. “Aims for” = the firm's most recent target on this stock; “—” means it hasn't published one recently.

Firm	% right	Gain vs sector	Calls	Aims for
Raymond James	100 %	+26.3 %	5	$72 +27%
Baird	80 %	+24.9 %	5	$68 +20%
Oppenheimer	70 %	+19.2 %	37	$77 +35%
Wells Fargo	61 %	+15.6 %	23	$69 +21%
RBC Capital	72 %	+10.5 %	18	$68 +20%
Barclays	45 %	+6.0 %	11	$75 +32%
Morgan Stanley	63 %	+1.1 %	19	$67 +18%
Wolfe Research	40 %	+0.2 %	5	$49 -14%

In short — Should you invest in U.S. Bancorp? Is it too late, still worth it? Analysts are fairly positive (63% buy, median target $68, i.e. +20%), and the most reliable on USB targets even higher. We give you both sides, with the numbers — not advice.

✅ Reasons to believe

63% of analysts rate it a buy (Buy consensus, 16 ratings) — a sign of market conviction.
Median price target $68, i.e. +20% from the current price ($57).
The most reliable firm on USB, DA Davidson (100% hit rate, 4 scored calls), targets $74 (call made on July 17, 2026, maturing on July 17, 2027) (+30%) in its most recent call, and $65 (call made on January 21, 2026, maturing on January 21, 2027) (+14%) in the one coming due soonest.
9 analysts rated reliable (≥55% hit rate, beat their sector) are bullish on the stock.
Pays a dividend (3.4% yield), raised for 15 years — regular income on top of potential upside.
Reasonable valuation (P/E ~11) relative to its sector.

⚠️ Reasons to hesitate

The consensus is not unanimous: of 16 ratings, 6 are neutral.
A 12-month target is not a guaranteed path: the price can fall in the meantime.

The analyst consensus on USB

Median target $68 (+20%) · 16 ratings · Buy consensus

Strong Buy16%

Buy956%

Hold638%

Sell00%

Strong Sell00%

⚠️ Information, not investment advice. Past performance does not guarantee future results. Analyst targets on a ~12-month horizon.

Frequently asked questions

Should you invest in U.S. Bancorp now?

We won't decide for you. The facts: 63% of analysts rate it a buy, median target $68 (+20%), and DA Davidson (most reliable on USB, 100%) targets $74. Weigh that against valuation (P/E ~11). This is not personalized advice.

Is it too late to invest in U.S. Bancorp?

Not according to analysts: the median target ($68) is still +20% above the current price ($57) (most reliable on USB: DA Davidson, 100%). The real question isn't "too late" but the price-to-value gap and risk. Not advice.

Is U.S. Bancorp still worth investing in?

It depends on the gap between the price ($57) and its estimated value: analysts target $68 on median (+20%), with 63% buys (most reliable on USB: DA Davidson, 100%). Cross-check with their real reliability on USB and the cautions above. Information, not advice.

What's the main risk in buying USB?

The consensus is not unanimous: of 16 ratings, 6 are neutral.

→ Go deeper: the full U.S. Bancorp profile (consensus, analyst reliability, price target, performance).