Vital Farms, Inc. (VITL): insider & executive buying
Vital Farms, Inc. · Consumer Staples · ref. ETF XLP · price $10.44
In short — 7 insiders bought Vital Farms, Inc. over ~6 months (8 buys, total $522k, latest May 18, 26) — cluster buy. Public Form 4 data, informative (not a performance signal).
Are Vital Farms, Inc.'s executives buying their own shares? Here are the disclosed insider buys over the last 6 months — a transparency data point, not an outperformance signal.
📈 1-year price
$10.44-79.7% over range
Aug 28, 25low $8.28 · high $51.9Aug 27, 26
📏 Click 2 points (left → right) to measure the change · click again to clear.
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44% recommend buying · 9 analysts
Latest insider buys on Vital Farms, Inc.
| Date | Insider | Role | Shares | Amount |
|---|---|---|---|---|
| May 18, 26 | Flanagan Glenda J | Dir | 6,100 | $51k |
| May 15, 26 | Coon Stephanie | Chief Strategy Officer | 5,895 | $50k |
| May 14, 26 | Cyr William B. | Dir | 6,000 | $51k |
| May 14, 26 | Holland Joseph Michael | Chief Supply Chain Officer | 12,484 | $100k |
| May 14, 26 | Pappas Peter Nicholas | CSO, Pres, Eggs | 3,500 | $30k |
| May 13, 26 | Ruiz Gisel | Dir | 6,151 | $50k |
| Mar 9, 26 | Khoury Karl | Dir | 5,000 | $92k |
| Mar 2, 26 | Cyr William B. | Dir | 4,750 | $98k |
⚠️ Open-market buys reported to the SEC (Form 4). Transparency data, not advice nor an outperformance signal (our backtests show no reliable edge).
Frequently asked questions
Have Vital Farms, Inc.'s executives bought shares recently?
7 Vital Farms, Inc. insider(s) bought $522k over ~6 months (latest May 18, 26). A buy shows confidence, but our backtests show no performance edge.
Is insider buying a good signal for VITL?
It's useful transparency data, but NOT a performance guarantee: our historical tests show no reliable edge from following insider buys. Cross-check with fundamentals and analyst views.
Where does this data come from?
From Form 4 filings with the SEC (mandatory for officers and 10%+ holders), aggregated and refreshed regularly.
💬 A question about Vital Farms, Inc.? The JPI assistant answers using our backtest data.
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