Choice Hotels (CHH) stock: analyst price target and their real reliability
Live quote · data updated Aug 28, 2026
Choice Hotels · Consumer Discretionary · ref. ETF XLY · 69 calls · price $108.54
What the company does: Choice Hotels International, Inc., together with its subsidiaries, operates as a hotel franchisor in the United States and internationally.
📈 Choice Hotels (CHH) stock price
$108.54-8.9% over range
Aug 28, 25low $84.4 · high $122.08Aug 27, 26
📏 Click 2 points (left → right) to measure the change · click again to clear.
SellBuy
Hold
17% recommend buying · 6 analysts
📊 JPI status : Choice Hotels has never appeared in a JPI ranking (Fair or Risk +) — our methods haven't picked it to date. See the selected stocks →
⚠️ The stock trades above the median target: it has beaten expectations. The “Hold” reflects conviction on the company, but the remaining quantified upside is low/negative.
🎯 CHH price target & analyst consensus — price $109
The price target · all analysts combined (6 targets)
Highest target · 1 firm of 6$128+17.9%
Median target · of 6 targets$108.5-0.0%
Lowest target · 1 firm of 6$91-16.2%
Current price$108.54
Where these 6 targets sit · versus the current price · 1 target per firm, last 6 months
Above the price
350%
$115 ↔ $128
Below
350%
$91 ↔ $102
⭐ What the most reliable analysts say
· those who beat their sector, targets replayed on real prices
⭐ The most reliable of them, either direction: Wells Fargo — 56% of its targets hit on this sector (338 calls tested). It aims for $99 (-8.8 %), call made on July 17, 2026, maturing on July 17, 2027 (42 d ago).
The 1 reliable analyst
$99-8.8 %
The 5 other firms
$115+6.0 %
How to read it: the 1 reliable firms are not filtered by optimism — 0 aim above the price, 1 below, hence their $99 median. “The 5 others” are the firms that don't pass our reliability filter on this sector.
The consensus · 6 ratings (last 6 months)
Strong Buy00%
Buy117%
Hold233%
Sell350%
Strong Sell00%
Go deeper on the analysts
🎯 CHH price target all
All 69 calls, one by one, with our verdict on each firm.
→ See all 69 targets, analyst by analyst💡 The best analysts on CHH most reliable
The case for and against, with the numbers, per those who've been right on the stock.
→ Should you invest in CHH? The case for & againstAll analysts (the consensus) · vs · the best (those who've been right)
💬 A question about Choice Hotels? The JPI assistant answers using our backtest data.
💰 Choice Hotels dividend: yield, history & growth › open the full page
1.32%annual yield
That's ~$1.44 per share per year.
📈 Choice Hotels fundamentals: valuation, margins & growth › open the full page
P/E 15.6Net margin 32.6 %Revenue growth +7.1 %Average P/E
Revenue, net income and margin per year
Revenue Net income · hover a bar for details
2022
marg. 24 %
2023
Rev +10%Profit −22%
2024
Rev +3%Profit +16%
2025
Rev +1%Profit +23%
🔎 Detailed analyses
✅ Historical analyst reliability on CHH
Hit rate measured on targets already matured (12 months), replayed against real prices. Click a header to sort.
| Firm ↕ | % right i ↕ | Gain vs sector i ↕ | Calls i ↕ |
|---|---|---|---|
| Longbow Research | 100% | +34.5% | 2 |
| UBS ↗ | 100% | +33.6% | 2 |
| Morgan Stanley ↗ | 100% | +14.2% | 7 |
| Goldman Sachs ↗ | 75% | +19.4% | 4 |
| Wells Fargo ↗ | 50% | +12.2% | 8 |
| Barclays ↗ | 44% | -1.6% | 25 |
| Baird ↗ | 43% | -5.0% | 14 |
| JP Morgan ↗ | 30% | -10.2% | 10 |
| B of A Securities ↗ | 0% | -27.6% | 6 |
📊 What $1,000 invested in Choice Hotels would be worth › open the full page
In short — $1,000 invested in Choice Hotels 10 years ago would be worth $2,187 today, i.e. +8%/yr on average. Best year: 2021 (+46%), worst: 2025 (-33%). Price performance, excluding dividends.
If I'd invested $1,000 in Choice Hotels
| Investment | Worth today | Gain |
|---|---|---|
| 1 years ago | $777 | -22% |
| 3 years ago | $979 | -2% |
| 5 years ago | $1,033 | +3% |
Return by year (Choice Hotels)
| Year | Return | $1,000 invested at year start |
|---|---|---|
| 2026 (YTD) | +16% | $1,158 (+16%) |
| 2025 | -33% | $777 (-22%) |
| 2024 | +25% | $973 (-3%) |
⚠️ Past performance, not predictive nor advice. Prices in $, excluding dividends. Yahoo Finance data.
📰 Recent news on Choice Hotels
Loading news…
📋 All analyst calls on CHH
Filtered on — · ✕ show all
Morgan Stanley ↗
Aug 18, 26
▼ Underweight · 🎯$91
Price at call : $107.18 — upside -15%
Today : $108.54 — upside -16%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
in progress (365j)
matures : Aug 18, 27
matures : Aug 18, 27
Susquehanna ↗
Aug 11, 26
■ Neutral neutral · not a buy · 🎯$115
Price at call : $102.63 — gap to target +12%
Today : $108.54 — gap to target +6%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 31.4% · -5.9% (51 calls)
in progress (365j)
matures : Aug 11, 27
matures : Aug 11, 27
▼ Underweight · 🎯$102
Price at call : $109.73 — upside -7%
Today : $108.54 — upside -6%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Aug 6, 27
matures : Aug 6, 27
■ Neutral neutral · not a buy · 🎯$118
Price at call : $108 — gap to target +9%
Today : $108.54 — gap to target +9%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : Jul 21, 27
matures : Jul 21, 27
▼ Underweight · 🎯$101
Price at call : $108.13 — upside -7%
Today : $108.54 — upside -7%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Jul 21, 27
matures : Jul 21, 27
Wells Fargo ↗
Jul 16, 26
▼ Underweight · 🎯$99
Price at call : $111.84 — upside -11%
Today : $108.54 — upside -9%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 48.8% · +7.0% (338 calls)
in progress (365j)
matures : Jul 16, 27
matures : Jul 16, 27
Truist Securities ↗
May 26, 26
▲ Buy · 🎯$128
Price at call : $115.9 — upside +10%
Today : $108.54 — upside +18%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 39.5% · -4.8% (177 calls)
in progress (365j)
matures : May 26, 27
matures : May 26, 27
Morgan Stanley ↗
May 12, 26
▼ Underweight · 🎯$86
Price at call : $106.98 — upside -20%
Today : $108.54 — upside -21%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
in progress (365j)
matures : May 12, 27
matures : May 12, 27
See the other 61 calls, newest to oldest
■ Neutral neutral · not a buy · 🎯$116
Price at call : $106.53 — gap to target +9%
Today : $108.54 — gap to target +7%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : May 6, 27
matures : May 6, 27
Susquehanna ↗
May 4, 26
■ Neutral neutral · not a buy · 🎯$110
Price at call : $102.72 — gap to target +7%
Today : $108.54 — gap to target +1%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 31.4% · -5.9% (51 calls)
in progress (365j)
matures : May 4, 27
matures : May 4, 27
▼ Underweight · 🎯$100
Price at call : $98.24 — upside +2%
Today : $108.54 — upside -8%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : May 1, 27
matures : May 1, 27
Susquehanna ↗
Apr 23, 26
■ Neutral neutral · not a buy · 🎯$115
Price at call : $120 — gap to target -4%
Today : $108.54 — gap to target +6%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 31.4% · -5.9% (51 calls)
in progress (365j)
matures : Apr 23, 27
matures : Apr 23, 27
■ Neutral neutral · not a buy · 🎯$117
Price at call : $117.4 — gap to target -0%
Today : $108.54 — gap to target +8%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : Apr 21, 27
matures : Apr 21, 27
▼ Underweight · 🎯$112
Price at call : $119.19 — upside -6%
Today : $108.54 — upside +3%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Apr 16, 27
matures : Apr 16, 27
Morgan Stanley ↗
Apr 10, 26
▼ Underweight · 🎯$87
Price at call : $112.07 — upside -22%
Today : $108.54 — upside -20%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
in progress (365j)
matures : Apr 10, 27
matures : Apr 10, 27
Truist Securities ↗
Mar 26, 26
▲ Buy · 🎯$129
Price at call : $100.62 — upside +28%
Today : $108.54 — upside +19%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 39.5% · -4.8% (177 calls)
in progress (365j)
matures : Mar 26, 27
matures : Mar 26, 27
Morgan Stanley ↗
Mar 10, 26
▼ Underweight · 🎯$83
Price at call : $98.19 — upside -15%
Today : $108.54 — upside -24%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
in progress (365j)
matures : Mar 10, 27
matures : Mar 10, 27
Wells Fargo ↗
Feb 20, 26
▼ Underweight · 🎯$110
Price at call : $106.76 — upside +3%
Today : $108.54 — upside +1%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 48.8% · +7.0% (338 calls)
in progress (365j)
matures : Feb 20, 27
matures : Feb 20, 27
▼ Underweight · 🎯$101
Price at call : $106.76 — upside -5%
Today : $108.54 — upside -7%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Feb 20, 27
matures : Feb 20, 27
■ Neutral neutral · not a buy · 🎯$102
Price at call : $107.69 — gap to target -5%
Today : $108.54 — gap to target -6%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : Feb 3, 27
matures : Feb 3, 27
Goldman Sachs ↗
Feb 3, 26
■ Neutral neutral · not a buy · 🎯$100
Price at call : $107.69 — gap to target -7%
Today : $108.54 — gap to target -8%
🎯 on CHH : 0% (1 call matured) · 📊 on Cons. disc. : 50% · +4.3% (262 calls)
in progress (365j)
matures : Feb 3, 27
matures : Feb 3, 27
▼ Underweight · 🎯$98
Price at call : $104.02 — upside -6%
Today : $108.54 — upside -10%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Jan 16, 27
matures : Jan 16, 27
Truist Securities ↗
Jan 9, 26
▲ Buy · 🎯$126
Price at call : $106.97 — upside +18%
Today : $108.54 — upside +16%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 39.5% · -4.8% (177 calls)
in progress (365j)
matures : Jan 9, 27
matures : Jan 9, 27
■ Neutral neutral · not a buy · 🎯$118
Price at call : $105.5 — gap to target +12%
Today : $108.54 — gap to target +9%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 42.7% · +1.4% (213 calls)
in progress (365j)
matures : Jan 7, 27
matures : Jan 7, 27
Argus Research ↗
Dec 16, 25
■ Hold neutral · not a buy
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 32.3% · -2.0% (31 calls)
in progress (365j)
matures : Dec 16, 26
matures : Dec 16, 26
Goldman Sachs ↗
Dec 15, 25
■ Neutral neutral · not a buy · 🎯$90
Price at call : $92.89 — gap to target -3%
Today : $108.54 — gap to target -17%
🎯 on CHH : 0% (1 call matured) · 📊 on Cons. disc. : 50% · +4.3% (262 calls)
in progress (365j)
matures : Dec 15, 26
matures : Dec 15, 26
■ Neutral neutral · not a buy · 🎯$95
Price at call : $91.29 — gap to target +4%
Today : $108.54 — gap to target -12%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : Dec 12, 26
matures : Dec 12, 26
Truist Securities ↗
Dec 4, 25
■ Hold neutral · not a buy · 🎯$111
Price at call : $85.76 — gap to target +29%
Today : $108.54 — gap to target +2%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 39.5% · -4.8% (177 calls)
in progress (365j)
matures : Dec 4, 26
matures : Dec 4, 26
Susquehanna ↗
Nov 26, 25
■ Neutral neutral · not a buy · 🎯$95
Price at call : $91.41 — gap to target +4%
Today : $108.54 — gap to target -12%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 31.4% · -5.9% (51 calls)
in progress (365j)
matures : Nov 26, 26
matures : Nov 26, 26
▲ Outperform · 🎯$110
Price at call : $87.82 — upside +25%
Today : $108.54 — upside +1%
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
in progress (365j)
matures : Nov 18, 26
matures : Nov 18, 26
Wells Fargo ↗
Nov 18, 25
▼ Underweight · 🎯$84
Price at call : $87.82 — upside -4%
Today : $108.54 — upside -23%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 48.8% · +7.0% (338 calls)
in progress (365j)
matures : Nov 18, 26
matures : Nov 18, 26
Argus Research ↗
Nov 7, 25
▲ Buy · 🎯$120
Price at call : $99.04 — upside +21%
Today : $108.54 — upside +11%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 32.3% · -2.0% (31 calls)
in progress (365j)
matures : Nov 7, 26
matures : Nov 7, 26
▼ Underweight · 🎯$99
Price at call : $99.04 — upside -0%
Today : $108.54 — upside -9%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Nov 7, 26
matures : Nov 7, 26
▼ Underweight · 🎯$102
Price at call : $98.53 — upside +4%
Today : $108.54 — upside -6%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
in progress (365j)
matures : Nov 6, 26
matures : Nov 6, 26
Morgan Stanley ↗
Oct 22, 25
▼ Underweight · 🎯$106
Price at call : $97.93 — upside +8%
Today : $108.54 — upside -2%
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
in progress (365j)
matures : Oct 22, 26
matures : Oct 22, 26
▼ Underweight · 🎯$101
Price at call : $104.23 — upside -3%
Today : $108.54 — upside -7%
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
in progress (365j)
matures : Oct 3, 26
matures : Oct 3, 26
▲ Outperform · 🎯$136
Price at call : $119.32 — upside +14%
Today : $108.54 — upside +25%
Expected +14% · Actual -7% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-6.9%
stock -7% · XLY +2%
matured Aug 22, 26
▼ Underweight · 🎯$117
Price at call : $123.24 — upside -5%
Today : $108.54 — upside +8%
Expected -5% · Actual -13% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+13.5%
stock -13% · XLY +7%
matured Aug 7, 26
▲ Outperform · 🎯$144
Price at call : $131.4 — upside +10%
Today : $108.54 — upside +33%
Expected +10% · Actual -16% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-16.3%
stock -16% · XLY +3%
matured Jul 18, 26
▼ Underweight · 🎯$121
Price at call : $131.5 — upside -8%
Today : $108.54 — upside +11%
Expected -8% · Actual -17% · Reason (≤ −15%) : ✓ Yes
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+17.0%
stock -17% · XLY +7%
matured Jul 15, 26
■ Neutral neutral · not a buy · 🎯$149
Price at call : $134.5 — gap to target +11%
Today : $108.54 — gap to target +37%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 42.7% · +1.4% (213 calls)
in progress (365j)
matures : Jul 11, 26
matures : Jul 11, 26
▼ Underweight · 🎯$124
Price at call : $123.72 — upside +0%
Today : $108.54 — upside +14%
Expected +0% · Actual -10% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 44.6% · -0.3% (372 calls)
+9.8%
stock -10% · XLY +6%
matured Jun 23, 26
Truist Securities ↗
May 30, 25
■ Hold neutral · not a buy · 🎯$128
Price at call : $124.29 — gap to target +3%
Today : $108.54 — gap to target +18%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 39.5% · -4.8% (177 calls)
in progress (365j)
matures : May 30, 26
matures : May 30, 26
▲ Outperform · 🎯$145
Price at call : $131.22 — upside +11%
Today : $108.54 — upside +34%
Expected +11% · Actual -14% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-14.4%
stock -14% · XLY +9%
matured May 19, 26
▲ Outperform · 🎯$150
Price at call : $126.19 — upside +19%
Today : $108.54 — upside +38%
Expected +19% · Actual -6% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-5.6%
stock -6% · XLY +22%
matured Apr 24, 26
▼ Underweight · 🎯$111
Price at call : $124.48 — upside -11%
Today : $108.54 — upside +2%
Expected -11% · Actual -4% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+3.6%
stock -4% · XLY +24%
matured Apr 22, 26
Morgan Stanley ↗
Apr 22, 25
▼ Underweight · 🎯$115
Price at call : $124.48 — upside -8%
Today : $108.54 — upside +6%
Expected -8% · Actual -4% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 46.7% · +2.7% (420 calls)
+3.6%
stock -4% · XLY +24%
matured Apr 22, 26
Goldman Sachs ↗
Apr 14, 25
▲ Buy · 🎯$138
Price at call : $126.46 — upside +9%
Today : $108.54 — upside +27%
Expected +9% · Actual -8% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 0% (1 call matured) · 📊 on Cons. disc. : 50% · +4.3% (262 calls)
-7.7%
stock -8% · XLY +22%
matured Apr 14, 26
■ Hold neutral · not a buy · 🎯$133
Price at call : $122.99 — gap to target +8%
Today : $108.54 — gap to target +23%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 46.9% · +2.1% (145 calls)
in progress (365j)
matures : Apr 9, 26
matures : Apr 9, 26
Redburn Atlantic
Mar 24, 25
■ Neutral neutral · not a buy · 🎯$132
Price at call : $131.47 — gap to target +0%
Today : $108.54 — gap to target +22%
🎯 on CHH : no call matured yet · 📊 unranked overall
in progress (365j)
matures : Mar 24, 26
matures : Mar 24, 26
▲ Outperform · 🎯$160
Price at call : $148.16 — upside +8%
Today : $108.54 — upside +47%
Expected +8% · Actual -27% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-27.5%
stock -27% · XLY +8%
matured Feb 25, 26
▼ Underweight · 🎯$132
Price at call : $150.42 — upside -12%
Today : $108.54 — upside +22%
Expected -12% · Actual -29% · Reason (≤ −15%) : ✓ Yes
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+29.0%
stock -29% · XLY +5%
matured Feb 21, 26
▼ Underweight · 🎯$129
Price at call : $145.13 — upside -11%
Today : $108.54 — upside +19%
Expected -11% · Actual -37% · Reason (≤ −15%) : ✓ Yes
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+37.4%
stock -37% · XLY +2%
matured Dec 13, 25
▲ Outperform · 🎯$145
Price at call : $144.48 — upside +0%
Today : $108.54 — upside +34%
Expected +0% · Actual -31% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-30.5%
stock -31% · XLY +12%
matured Nov 6, 25
▼ Underweight · 🎯$123
Price at call : $139.46 — upside -12%
Today : $108.54 — upside +13%
Expected -12% · Actual -30% · Reason (≤ −15%) : ✓ Yes
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+30.5%
stock -30% · XLY +19%
matured Nov 5, 25
▲ Outperform · 🎯$134
Price at call : $120.24 — upside +11%
Today : $108.54 — upside +23%
Expected +11% · Actual +1% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
+1.2%
stock +1% · XLY +31%
matured Aug 12, 25
▼ Underweight · 🎯$112
Price at call : $121.28 — upside -8%
Today : $108.54 — upside +3%
Expected -8% · Actual -2% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+1.8%
stock -2% · XLY +29%
matured Aug 9, 25
▲ Outperform · 🎯$137
Price at call : $119.06 — upside +15%
Today : $108.54 — upside +26%
Expected +15% · Actual +6% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
+6.0%
stock +6% · XLY +11%
matured Apr 24, 25
▼ Underweight · 🎯$114
Price at call : $116.91 — upside -2%
Today : $108.54 — upside +5%
Expected -2% · Actual +3% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
-3.3%
stock +3% · XLY +6%
matured Apr 19, 25
▲ Outperform · 🎯$140
Price at call : $126.83 — upside +10%
Today : $108.54 — upside +29%
Expected +10% · Actual +3% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
+2.5%
stock +3% · XLY +9%
matured Mar 12, 25
▼ Underweight · 🎯$122
Price at call : $126.83 — upside -4%
Today : $108.54 — upside +12%
Expected -4% · Actual +3% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
-2.5%
stock +3% · XLY +9%
matured Mar 12, 25
▼ Underweight · 🎯$119
Price at call : $114.19 — upside +4%
Today : $108.54 — upside +10%
Expected +4% · Actual +32% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
-31.7%
stock +32% · XLY +20%
matured Feb 20, 25
▼ Underweight · 🎯$114
Price at call : $122.5 — upside -7%
Today : $108.54 — upside +5%
Expected -7% · Actual +21% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
-21.5%
stock +21% · XLY +33%
matured Jan 28, 25
▲ Outperform · 🎯$138
Price at call : $118.15 — upside +17%
Today : $108.54 — upside +27%
Expected +17% · Actual +23% · Reason (≥ +15%) : ✓ Yes
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
+23.0%
stock +23% · XLY +32%
matured Jan 21, 25
■ Hold neutral · not a buy · 🎯$131
Price at call : $113.58 — gap to target +15%
Today : $108.54 — gap to target +21%
🎯 on CHH : no call matured yet · 📊 on Cons. disc. : 25% · -18.3% (4 calls)
in progress (365j)
matures : Oct 22, 24
matures : Oct 22, 24
Argus Research ↗
Sep 25, 23
▲ Buy · 🎯$145
Price at call : $121.27 — upside +20%
Today : $108.54 — upside +34%
Expected +20% · Actual +10% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 100% (1 call matured) · 📊 on Cons. disc. : 32.3% · -2.0% (31 calls)
+10.3%
stock +10% · XLY +24%
matured Sep 24, 24
▼ Underweight · 🎯$121
Price at call : $134.3 — upside -10%
Today : $108.54 — upside +11%
Expected -10% · Actual -10% · Reason (≤ −15%) : ✗ No
🎯 on CHH : 67% (12 calls matureds) · 📊 on Cons. disc. : 48.8% · +3.0% (389 calls)
+9.7%
stock -10% · XLY +2%
matured Aug 8, 24
▲ Outperform · 🎯$135
Price at call : $121.87 — upside +11%
Today : $108.54 — upside +24%
Expected +11% · Actual -4% · Reason (≥ +15%) : ✗ No
🎯 on CHH : 42% (12 calls matureds) · 📊 on Cons. disc. : 29.8% · -10.5% (228 calls)
-3.5%
stock -4% · XLY +20%
matured May 11, 24
Frequently asked questions
Should I buy Choice Hotels stock?
This isn't buy advice. For Choice Hotels, the analyst consensus is "Hold", with an average price target of $109 (0% vs the current price). What matters is their past reliability on this stock: the most reliable one is right 100% of the time (2 calls tracked on Choice Hotels). We show the numbers — you decide.
Is it too late to buy Choice Hotels? How high can it go?
The most bullish analyst target on Choice Hotels is $128 (+18% above today's price); the average is $109. That's the upside they see. Check how reliable those analysts have actually been on Choice Hotels on our site before trusting it.
Is Choice Hotels still a good buy?
The most useful "opinion" isn't an opinion — it's a track record: 9 analysts have a real record on Choice Hotels, the best hitting 100% over 2 calls. Current consensus: "Hold". Make your call on data, not noise.
Should you invest in Choice Hotels? The case for and against
The arguments for and against, one by one, from the numbers: why invest in CHH (and why hesitate).
What has Choice Hotels's past performance been?
Historical returns and a "how much if I had invested" calculator: CHH performance & returns.
Does Choice Hotels pay a dividend?
Yield, consistency and growth history of the dividend: CHH's dividend.
What is the best month to buy CHH?
The 12 months ranked by the stock's past returns: best & worst month to buy CHH.
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