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ADT Inc. (ADT) stock: analyst price target and their real reliability

Live quote · data updated Aug 28, 2026
ADT Inc. · Consumer Discretionary · ref. ETF XLY · 50 calls · price $7.46
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What the company does: Headquartered in Boca Raton, Florida, ADT Inc. has been a leading provider of security, automation, and smart home solutions for consumers and businesses throughout the United States since its founding in 1874.

📈 ADT Inc. (ADT) stock price

$7.46-14.1% over range
Aug 28, 25low $6.3 · high $8.85Aug 27, 26
📏 Click 2 points (left → right) to measure the change · click again to clear.
SellBuy
Buy
50% recommend buying · 2 analysts
📊 JPI status : ADT Inc. has never appeared in a JPI ranking (Fair or Risk +) — our methods haven't picked it to date. See the selected stocks →

🎯 ADT price target & analyst consensusprice $7.46

The price target · all analysts combined (2 targets)
Highest target · 1 firm of 2$8.5+13.9%
Median target · of 2 targets$8.12+8.8%
Lowest target · 1 firm of 2$7.75+3.9%
Current price$7.46
⭐ What the most reliable analysts say

No reliable analyst is bullish on this stock right now. A “reliable” analyst is a firm that, on this sector, hits more than 55% of its targets and beats its sector. None of them sees upside here — which is exactly why this stock is in no JPI selection.

The consensus · 2 ratings (last 6 months)
Strong Buy00%
Buy150%
Hold150%
Sell00%
Strong Sell00%
Go deeper on the analysts
All analysts (the consensus)  ·  vs  ·  the best (those who've been right)
💬 A question about ADT Inc.? The JPI assistant answers using our backtest data.

🏛️ ADT Inc. insider buying: who's buying and how much › open the full page

6 insiders bought6 buys / 6 mo $526k👥 Cluster buy

🔎 Detailed analyses

✅ Historical analyst reliability on ADT

Hit rate measured on targets already matured (12 months), replayed against real prices. Click a header to sort.

Firm % right i Gain vs sector i Calls i
Goldman Sachs  80% +5.4% 5
RBC Capital  50% -10.4% 2
Imperial Capital 30% +21.7% 10
Citigroup  29% -1.3% 7
Credit Suisse 12% -7.9% 8
Oppenheimer  0% 0.0% 2
Stifel  0% 0.0% 2
Morgan Stanley  0% -14.3% 4
Barclays  0% -28.3% 4

📊 What $1,000 invested in ADT Inc. would be worth › open the full page

In short — $1,000 invested in ADT Inc. 10 years ago would be worth $543 today, i.e. -7%/yr on average. Best year: 2025 (+13%), worst: 2023 (-25%). Price performance, excluding dividends.

If I'd invested $1,000 in ADT Inc.

InvestmentWorth todayGain
1 years ago$951-5%
3 years ago$742-26%
5 years ago$857-14%
→ See ADT Inc.'s full return history + gain calculator

Return by year (ADT Inc.)

YearReturn$1,000 invested at year start
2026 (YTD)-16%$840 (-16%)
2025+13%$951 (-5%)
2024+4%$987 (-1%)
→ See ADT Inc.'s full return history + gain calculator
⚠️ Past performance, not predictive nor advice. Prices in $, excluding dividends. Yahoo Finance data.

📰 Recent news on ADT Inc.

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📋 All analyst calls on ADT

Morgan Stanley 
Jul 31, 26
■ Equal-Weight neutral · not a buy · 🎯$7.75
Price at call : $7.88 — gap to target -2%
Today : $7.46 — gap to target +4%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Jul 31, 27
Citigroup 
Mar 4, 26
▲ Buy · 🎯$8.5
Price at call : $6.74 — upside +26%
Today : $7.46 — upside +14%
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
in progress (365j)
matures : Mar 4, 27
■ Equal-Weight neutral · not a buy · 🎯$7
Price at call : $6.84 — gap to target +2%
Today : $7.46 — gap to target -6%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Mar 3, 27
Morgan Stanley 
Dec 17, 25
■ Equal-Weight neutral · not a buy · 🎯$9
Price at call : $8.15 — gap to target +10%
Today : $7.46 — gap to target +21%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Dec 17, 26
Citigroup 
Aug 26, 25
▲ Buy · 🎯$10
Price at call : $8.76 — upside +14%
Today : $7.46 — upside +34%
Expected +14% · Actual -15% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
-14.8%
stock -15% · XLY -1%
matured Aug 26, 26
Morgan Stanley 
Jul 28, 25
■ Equal-Weight neutral · not a buy · 🎯$9.5
Price at call : $8.36 — gap to target +14%
Today : $7.46 — gap to target +27%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Jul 28, 26
RBC Capital 
Apr 21, 25
■ Sector Perform neutral · not a buy · 🎯$9
Price at call : $7.85 — gap to target +15%
Today : $7.46 — gap to target +21%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Apr 21, 26
Barclays 
Apr 4, 25
■ Equal-Weight neutral · not a buy · 🎯$9
Price at call : $7.98 — gap to target +13%
Today : $7.46 — gap to target +21%
🎯 on ADT : 0% (2 calls matureds) · 📊 on Cons. disc. : 40.7% · -7.8% (339 calls)
in progress (365j)
matures : Apr 4, 26
See the other 42 calls, newest to oldest
RBC Capital 
Jan 29, 25
■ Sector Perform neutral · not a buy · 🎯$9
Price at call : $7.76 — gap to target +16%
Today : $7.46 — gap to target +21%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Jan 29, 26
Morgan Stanley 
Dec 12, 24
■ Equal-Weight neutral · not a buy · 🎯$9
Price at call : $7.2 — gap to target +25%
Today : $7.46 — gap to target +21%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Dec 12, 25
RBC Capital 
Oct 25, 24
■ Sector Perform neutral · not a buy · 🎯$9
Price at call : $7.37 — gap to target +22%
Today : $7.46 — gap to target +21%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Oct 25, 25
Goldman Sachs 
Oct 25, 24
▲ Buy · 🎯$9.2
Price at call : $7.37 — upside +25%
Today : $7.46 — upside +23%
Expected +25% · Actual +19% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 100% (4 calls matureds) · 📊 on Cons. disc. : 34.2% · -9.0% (196 calls)
+18.6%
stock +19% · XLY +20%
matured Oct 25, 25
RBC Capital 
Aug 2, 24
■ Sector Perform neutral · not a buy · 🎯$8
Price at call : $6.87 — gap to target +16%
Today : $7.46 — gap to target +7%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Aug 2, 25
Barclays 
Mar 22, 24
▼ Underweight · 🎯$7
Price at call : $6.39 — upside +10%
Today : $7.46 — upside -6%
Expected +10% · Actual +26% · Reason (≤ −15%) : ✗ No
🎯 on ADT : 0% (2 calls matureds) · 📊 on Cons. disc. : 40.7% · -7.8% (339 calls)
-26.5%
stock +26% · XLY +12%
matured Mar 22, 25
Goldman Sachs 
Feb 29, 24
▲ Buy · 🎯$8.3
Price at call : $7.3 — upside +14%
Today : $7.46 — upside +11%
Expected +14% · Actual +5% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 100% (4 calls matureds) · 📊 on Cons. disc. : 34.2% · -9.0% (196 calls)
+5.3%
stock +5% · XLY +15%
matured Feb 28, 25
RBC Capital 
Sep 25, 23
■ Sector Perform neutral · not a buy · 🎯$10
Price at call : $5.85 — gap to target +71%
Today : $7.46 — gap to target +34%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Sep 24, 24
Goldman Sachs 
Aug 9, 23
▲ Buy · 🎯$8.3
Price at call : $6.71 — upside +24%
Today : $7.46 — upside +11%
Expected +24% · Actual +8% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 100% (4 calls matureds) · 📊 on Cons. disc. : 34.2% · -9.0% (196 calls)
+7.6%
stock +8% · XLY +2%
matured Aug 8, 24
Morgan Stanley 
Jul 12, 23
■ Equal-Weight neutral · not a buy · 🎯$8
Price at call : $6.37 — gap to target +26%
Today : $7.46 — gap to target +7%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Jul 11, 24
Goldman Sachs 
May 4, 23
▲ Buy · 🎯$9.6
Price at call : $5.13 — upside +87%
Today : $7.46 — upside +29%
Expected +87% · Actual +30% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 100% (4 calls matureds) · 📊 on Cons. disc. : 34.2% · -9.0% (196 calls)
+30.2%
stock +30% · XLY +23%
matured May 3, 24
RBC Capital 
May 3, 23
■ Sector Perform neutral · not a buy · 🎯$10
Price at call : $5.13 — gap to target +95%
Today : $7.46 — gap to target +34%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : May 2, 24
Citigroup 
May 3, 23
▲ Buy · 🎯$9
Price at call : $5.28 — upside +70%
Today : $7.46 — upside +21%
Expected +70% · Actual +26% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
+25.9%
stock +26% · XLY +22%
matured May 2, 24
Morgan Stanley 
Jul 20, 22
■ Equal-Weight neutral · not a buy · 🎯$7
Price at call : $7.22 — gap to target -3%
Today : $7.46 — gap to target -6%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Jul 20, 23
Morgan Stanley 
Apr 12, 22
■ Equal-Weight neutral · not a buy · 🎯$8
Price at call : $7.1 — gap to target +13%
Today : $7.46 — gap to target +7%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Apr 12, 23
■ Equal-Weight neutral · not a buy · 🎯$9
Price at call : $7.81 — gap to target +15%
Today : $7.46 — gap to target +21%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Mar 3, 23
RBC Capital 
Mar 2, 22
■ Sector Perform neutral · not a buy · 🎯$9
Price at call : $7.88 — gap to target +14%
Today : $7.46 — gap to target +21%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Mar 2, 23
RBC Capital 
Jan 6, 22
■ Sector Perform neutral · not a buy · 🎯$10
Price at call : $7.88 — gap to target +27%
Today : $7.46 — gap to target +34%
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
in progress (365j)
matures : Jan 6, 23
Credit Suisse
May 6, 21
▲ Outperform · 🎯$12
Price at call : $9.69 — upside +24%
Today : $7.46 — upside +61%
Expected +24% · Actual -32% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 25% (4 calls matureds) · 📊 unranked overall
-31.9%
stock -32% · XLY -15%
matured May 6, 22
Deutsche Bank 
Mar 11, 21
▲ Buy · 🎯$10
Price at call : $8.57 — upside +17%
Today : $7.46 — upside +34%
Expected +17% · Actual -11% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 0% (1 call matured) · 📊 on Cons. disc. : 43.1% · +5.9% (197 calls)
-10.8%
stock -11% · XLY +0%
matured Mar 11, 22
Barclays 
Mar 2, 21
▼ Underweight · 🎯$8
Price at call : $7.18 — upside +11%
Today : $7.46 — upside +7%
Expected +11% · Actual +10% · Reason (≤ −15%) : ✗ No
🎯 on ADT : 0% (2 calls matureds) · 📊 on Cons. disc. : 40.7% · -7.8% (339 calls)
-9.8%
stock +10% · XLY +9%
matured Mar 2, 22
Credit Suisse
Nov 6, 20
▲ Outperform · 🎯$9.5
Price at call : $7.32 — upside +30%
Today : $7.46 — upside +27%
Expected +30% · Actual +23% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 25% (4 calls matureds) · 📊 unranked overall
+22.9%
stock +23% · XLY +37%
matured Nov 6, 21
Citigroup 
Oct 27, 20
▲ Buy · 🎯$10
Price at call : $7.16 — upside +40%
Today : $7.46 — upside +34%
Expected +40% · Actual +15% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
+14.7%
stock +15% · XLY +32%
matured Oct 27, 21
Morgan Stanley 
Oct 19, 20
■ Equal-Weight neutral · not a buy · 🎯$10
Price at call : $7.62 — gap to target +31%
Today : $7.46 — gap to target +34%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Oct 19, 21
Citigroup 
Aug 11, 20
■ Neutral neutral · not a buy · 🎯$13.5
Price at call : $11.62 — gap to target +16%
Today : $7.46 — gap to target +81%
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
in progress (365j)
matures : Aug 11, 21
Deutsche Bank 
Aug 4, 20
■ Hold neutral · not a buy · 🎯$11
Price at call : $12.78 — gap to target -14%
Today : $7.46 — gap to target +47%
🎯 on ADT : 0% (1 call matured) · 📊 on Cons. disc. : 43.1% · +5.9% (197 calls)
in progress (365j)
matures : Aug 4, 21
■ Equal-Weight neutral · not a buy · 🎯$17
Price at call : $12.77 — gap to target +33%
Today : $7.46 — gap to target +128%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Aug 4, 21
Citigroup 
Jul 17, 20
■ Neutral neutral · not a buy · 🎯$8.5
Price at call : $8.18 — gap to target +4%
Today : $7.46 — gap to target +14%
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
in progress (365j)
matures : Jul 17, 21
Morgan Stanley 
Jul 10, 20
■ Equal-Weight neutral · not a buy · 🎯$7
Price at call : $7.6 — gap to target -8%
Today : $7.46 — gap to target -6%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Jul 10, 21
Citigroup 
May 14, 20
■ Neutral neutral · not a buy · 🎯$6.25
Price at call : $5.85 — gap to target +7%
Today : $7.46 — gap to target -16%
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
in progress (365j)
matures : May 14, 21
Morgan Stanley 
Apr 22, 20
■ Equal-Weight neutral · not a buy · 🎯$6.5
Price at call : $5.1 — gap to target +27%
Today : $7.46 — gap to target -13%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : Apr 22, 21
▲ Outperform · 🎯$9
Price at call : $5.1 — upside +76%
Today : $7.46 — upside +21%
Expected +76% · Actual +74% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 100% (3 calls matureds) · 📊 unranked overall
+74.3%
stock +74% · XLY +59%
matured Apr 22, 21
■ Neutral neutral · not a buy · 🎯$6.5
Price at call : $5.05 — gap to target +29%
Today : $7.46 — gap to target -13%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.7% · +0.3% (277 calls)
in progress (365j)
matures : Apr 20, 21
▲ Outperform · 🎯$10
Price at call : $5.27 — upside +90%
Today : $7.46 — upside +34%
Expected +90% · Actual +44% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 100% (3 calls matureds) · 📊 unranked overall
+44.4%
stock +44% · XLY +52%
matured Mar 9, 21
Deutsche Bank 
Mar 6, 20
■ Hold neutral · not a buy · 🎯$7
Price at call : $5.92 — gap to target +18%
Today : $7.46 — gap to target -6%
🎯 on ADT : 0% (1 call matured) · 📊 on Cons. disc. : 43.1% · +5.9% (197 calls)
in progress (365j)
matures : Mar 6, 21
Credit Suisse
Dec 10, 19
▲ Outperform · 🎯$10
Price at call : $9.26 — upside +8%
Today : $7.46 — upside +34%
Expected +8% · Actual -7% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 25% (4 calls matureds) · 📊 unranked overall
-6.8%
stock -7% · XLY +29%
matured Dec 9, 20
■ Neutral neutral · not a buy
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.7% · +0.3% (277 calls)
in progress (365j)
matures : Dec 1, 20
▲ Outperform · 🎯$10
Price at call : $5.24 — upside +91%
Today : $7.46 — upside +34%
Expected +91% · Actual +133% · Reason (≥ +15%) : ✓ Yes
🎯 on ADT : 100% (3 calls matureds) · 📊 unranked overall
+132.8%
stock +133% · XLY +18%
matured Aug 7, 20
Morgan Stanley 
May 13, 19
■ Equal-Weight neutral · not a buy · 🎯$7
Price at call : $5.98 — gap to target +17%
Today : $7.46 — gap to target -6%
🎯 on ADT : no call matured yet · 📊 on Cons. disc. : 47.6% · -0.3% (380 calls)
in progress (365j)
matures : May 12, 20
Citigroup 
Mar 13, 19
■ Neutral neutral · not a buy · 🎯$8.25
Price at call : $6.38 — gap to target +29%
Today : $7.46 — gap to target +11%
🎯 on ADT : 67% (3 calls matureds) · 📊 on Cons. disc. : 50.2% · -2.7% (279 calls)
in progress (365j)
matures : Mar 12, 20
RBC Capital 
Nov 20, 18
▲ Outperform · 🎯$12
Price at call : $7.42 — upside +62%
Today : $7.46 — upside +61%
Expected +62% · Actual +14% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 100% (1 call matured) · 📊 on Cons. disc. : 45.1% · +2.1% (91 calls)
+13.9%
stock +14% · XLY +18%
matured Nov 20, 19
Credit Suisse
Aug 10, 18
▲ Outperform · 🎯$12.5
Price at call : $8.9 — upside +40%
Today : $7.46 — upside +68%
Expected +40% · Actual -48% · Reason (≥ +15%) : ✗ No
🎯 on ADT : 25% (4 calls matureds) · 📊 unranked overall
-47.8%
stock -48% · XLY +3%
matured Aug 10, 19

Frequently asked questions

Should I buy ADT Inc. stock?

This isn't buy advice. For ADT Inc., the analyst consensus is "Buy", with an average price target of $8.12 (+9% vs the current price). What matters is their past reliability on this stock: the most reliable one is right 80% of the time (5 calls tracked on ADT Inc.). We show the numbers — you decide.

Is it too late to buy ADT Inc.? How high can it go?

The most bullish analyst target on ADT Inc. is $8.50 (+14% above today's price); the average is $8.12. That's the upside they see. Check how reliable those analysts have actually been on ADT Inc. on our site before trusting it.

Is ADT Inc. still a good buy?

The most useful "opinion" isn't an opinion — it's a track record: 9 analysts have a real record on ADT Inc., the best hitting 80% over 5 calls. Current consensus: "Buy". Make your call on data, not noise.

What has ADT Inc.'s past performance been?

Historical returns and a "how much if I had invested" calculator: ADT performance & returns.

Are insiders buying ADT stock?

Executives' and large holders' buys and sells, decoded: insider buying on ADT.

Other Cons. disc. stocks

Go further

JPI AI Analyst AI assistant · JPI Invest
Answers based on the tool’s data · not financial advice · full version (free)